The Magnificent Recession

I’m not sure the sea will become the land, and the land the sea.

But the recession will inevitably lead to trading places.

“Be there when the market turns”, say the black-humoured creatives at Storåkers McCann, Stockholm for Dagens industri.

It’s a sharp thought, and a creative result.

Thanks to Hyper Island the ad world expects great digital from Sweden. So I’m pleased to see that pedigree in print, too.

Back in London, bussing through Bank and dodging the pinstriped boozehounds – I wonder. Will the City Boys sleep long and hard this Friday? How far will they go on craft and spittle in the Magnificent Recession?

A penny for the shoeshine’s thoughts.

No comments yet

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: